Adidas will continue to sell Ye's shoe designs without Yeezy name- Check out in detail

Adidas announced Wednesday it will continue to sell Ye's shoe designs without the Yeezy name.

The move comes on the heels of the sportswear manufacturer ending its sneaker partnership with Ye, formerly known as Kanye West

The move comes on the heels of the sportswear manufacturer ending its sneaker partnership with Ye, formerly known as Kanye West

Ohlmeyer said the company is the sole owner of all Yeezy shoe design rights for existing and future colors and versions

Ending the partnership cost Adidas more than $250 million in profit in 2022 and $500 million in lost revenue, the company said Wednesday.

Selling the sneakers under Adidas’ own branding will save the company nearly $300 million in royalty payments and marketing fees, the company announced.

The rapper-turned-fashion-designer began attracting public scrutiny of his antisemitic remarks last month after sending out a tweet that read "death con 3 on JEWISH PEOPLE,"

Ye later doubled down on these comments in interviews with Chris Cuomo and Piers Morgan

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